Flyer distribution will always be one of the oldest marketing methods ever. And lots of companies, not only in Singapore, but all over the world are using this effective method. Even in this age of social media and digital advertising, flyer distribution still works wonders. Although social media and email marketing are becoming the norm, many companies still believe in the power of flyer distribution that usually takes place on the road and in public places.
Marketing experts in flyers printing and distribution at Queenstown suggest that it is still one of the best strategies, especially to marketing products to homeowners and professionals alike. With the right print design, proper planning, productive and efficient distribution methods, combined with a monitoring system, this advertising method will surely work for your brand.
Here are the top reasons why they believe flyer advertising still works:
- Low advertising expenses. Unlike most advertising methods, flyer marketing does not need a huge amount of money in order to push through. You can start with printing a minimum amount of flyers (maybe 200-300 pieces) and have it distributed by your staff or through professional flyer distribution services. This will only cost you a fraction of the amount you will otherwise spend on a newspaper print ad or other more expensive methods.
- Quicker lead generation. When done at the right place and at the right time, and distributed to the right people, flyer distribution can generate leads faster than any other advertising methods.
- Can provide immediate response with the correct target audience. With flyers, getting a response is faster and you may reach your target market more effectively. There are ways to study the target market and professional flyer distributors know this.
- Old school is still cool. Flyer advertising remains an appealing marketing method because, we can’t deny it, old school will always look cool. It is an attractive way to earn a following and more potential clients and a great way to showcase your product or services to prospective customers.
Get tips for an effective flyer distribution through this article.