Printing flyers, while economical, is one of the best ways to spread word about your business, product or upcoming event. If you are new on this marketing method, here is where you start. It is necessary to make the flyers as impressive as possible without making them look overly extravagant or over-the-top. Here are some tips on how to make flyer printing at Joo Koon more impressive.
How to Make Impressive Flyers For Printing
Find inspiration.
Before printing out your flyers, make sure that the layout is great and you will have the message you want to convey. If you are aiming to reach a younger market, then you may need something that looks modern, hip, and stylish. On the other hand, if you are promoting a formal event, you’ll need something that exudes elegance, formality, and class. Look around you for inspiration. Check out other businesses’ flyers and evaluate your likes and dislikes for each. This will allow you to decide better on the final layout of your advertising material.
Choose the correct format size and printing process.
When it comes to flyer printing, the two main concerns are format size and printing process. You may consult these things with the experts like us. Find your best option by comparing various formats and processes for printing. While the standard flyer printing size is 8 1/2 inches by 11 inches, you may also opt for a larger format or folded, odd-shaped, or die-cut ones.
Pick your colors.
If you have a color theme, pick colors that are closest to it. However, if you want to make sure the flyers are eye-catching and attention-grabbing, use bright colors that complement each other. Make sure that the colors work together instead of clash.
Use the right images and graphics.
The images or graphics can make or break your flyer design. Make sure to use graphics that will support your overall message. You can seek a professional photographer or graphic artist for this.
Use the correct font type and size.
It doesn’t matter if you use offset printing or a digital printer. What really counts is that you use the right type of font and the correct size as well. Like images and graphics, the correct font type can have a big impact on how your flyers will turn out. Most of the time, simple, thick fonts work best for this.
Avoid clutter on your flyer.
For improved visual appeal, it is best to leave some white space on your flyers. This will create a contrast that is very good to look at. The graphics and any other components may become difficult to see if you cover up every single inch of the flyer. As much as possible, avoid unnecessary components and make it as simple as possible.
Check how it looks from a distance.
The point of flyer printing is to be visible. So, make sure your flyers can be visible from afar as much as possible.
We hope these tips in making sure flyer printing works the way they are supposed to work, and that is to promote anything you want to promote. Read our previous articles Flyer Printing and Distribution River Valley and Ways to Flyer Distribution at Bukit Merah to know more about flyer printing and distribution.