Flyer Printing – Efficiency
Be as Efficient as Possible
In answering the questions being posed by the thing you are advertising, make to sure to
briefly answer those using your flyer. This saves time, your voice in explaining every
detail, and saves you money from ink printing. If the Flyer is just to inform people of some
information is it best to go with black ink and avoid graphics to put more attention to
whatever is the reminder or the information being distributed. However, if you want to
catch more attention for competitions and fundraising activities, go be generous in printing
some graphics. Use papers that are not very expensive when marketing to thousands of
people. Opt to use large designs only if you think you can get back the money you use for
marketing the event or item in the flyer.
Know Your Would-Be Audience
Knowing to whom you’ll be giving out flyers is a must to avoid overprinting. If you plan to
attract more people for more income, opt to make the printing a bit more special, as this
attracts people for longer and makes them remember the things they saw on your flyer.
Don’t, however, be expensive on trivial information as this is a waste of a useful resource
– money.