While many graphic design programs have pre-programmed flyers templates that can be easily edited, free of charge, it is still best to go for a design that is unique and customized to your brand’s requirement. Flyer design can be done by you, or for best results and if you do not have a background in design, you may contact a professional to do the job. Regardless of who will do the lay outing, keep in mind these tips about flyer design:
Keep it simple. The more words you add in, the more cluttered the layout will look. Don’t forget to use images, because pictures always speak a thousand words and images can easily capture the attention of audience and at the same time send message before any text can.
Give it a good start and a good end as well. Attractive headlines are the first thing that grab the attention plus it gives a quick description of the product you are selling. A good end is a call to action that is easy to understand and simple such as “buy now!” “call us today” or “visit us now”.
Make sure it is typo error-free. Typos are unattractive and looks unprofessional.
Flyer Distribution Tips That Can Help Maximize Customer Response
Flyers are affordable to print, but you must work on the distribution part to get the ideal consumer response. Knowing your target market can help you get the best results. For instance, you do not distribute flyers about real estate to school children. Instead, you give them out to professionals and family patriarchs/matriarchs who look like they need or can afford to buy a property. Distributing the flyers to wrong people will only put your money, time, and efforts to waste. Here are some tips to streamline your flyer distribution process:
Plan flyer distribution Singapore that fits your business. For example, you are opening a new store that sells art supplies, you can try and distribute flyers to college students or people lurking around art galleries.
Analyze the profile of your customers. If your business targets young boys and girls, say, for your taekwondo class, residential areas and schools are probably the best places to distribute your flyers.
Repeat distribution process. Some businesses try flyer distribution just once. They do the mistake of ignoring the fact that consumers often take days, weeks, and even months to make a decision if they’ll buy or not. By repeating flyer distribution campaign, you offer repeat stimulation to help draw more customers.
Get to know more tips about flyer distribution with Why is Flyer Distribution a Good Way to Advertise Your Event? and Elements of a Powerful Flyer Distribution Plan.